Xero set to make Mac users passionate

Xero recently expanded its offerings to Apple users with the introduction of Xero for iPhone and iPod Touch. This enables customers to access their accounts information wherever and whenever they need to and it’s available free to all Xero users.

England,UK, August 16, 2008 -- Mac users are generally more likely to rave about their computers’ great graphical capability than the business software they can use, but a new online accounting package called Xero (http://www.xero.com) is out to change all that. Xero co-founder and UK MD Hamish Edwards says the business has committed Mac users on staff. So when it came to developing the software, making sure Xero worked on Safari was never going to be enough. Xero also had to deliver the intuitive, great looking experience Mac users are used to. “We are big fans of the Mac experience so we realised there was huge scope to improve the experience small business owners were having inputting and analysing their financial information.” Katie Lips, Mac-user and social media strategist and Director of Kisky Netmedia (http://www.xero.com/whosusingxero/kiskynetmedia.htm), says Xero has more than delivered. “We’re always on the lookout for cool new web apps and I find it quite funny that I am so excited about one that does accounting – but I am! “What I also like about Xero is that it looks good. Not something that you immediately think of as necessary when doing your accounts, but for me it’s so obvious the designers have thought about how people work and what they want to be able to look at. All the ‘headline’ data is there for me to see easily, which is quite often all I want to know.” As well as presenting key financial data in dashboard format, Edwards says Xero is intuitive in other important ways. It’s as simple to use as a computer game, but also has enough sophistication to prepare a business’ end of year financials. Says Lips “The best way I can think to describe how happy I am with Xero is I use it all the time. From not even looking at the accounts side of the business I am now using Xero all the time to run invoices, look at the bank statements and all sorts of accounting things I never wanted to know about before. And I am enjoying it.” As well as running on Safari, Xero also runs on Internet Explorer and Firefox, making collaboration with people using PC-based systems hassle free. Xero recently expanded its offerings to Apple users with the introduction of Xero for iPhone and iPod Touch. This enables customers to access their accounts information wherever and whenever they need to and it’s available free to all Xero users. Check out a great recent review of Xero at nzmac.com (http://www.nzmac.com/reviews/office/xero.html). Xero provides small businesses and their advisers with one, up to date, easy to use, instantly accessible set of accounts and business information. * You can view this item, along with other Xero news at http://blog.xero.com/ * Learn more about how Xero can help you http://www.xero.com/overview/ * Test drive Xero https://www.xero.com/signup/ * Contact our media and marketing team ukpress@xero.com Press release distributed by PressReleasePoint(http://www.pressreleasepoint.com/) Contact: Lucy Whittington Xero England,UK 0800 085 3719 ukpress@xero.com http://www.xero.com