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UK Affiliate industry gains momentum


Contributed by Meenakshi on Tuesday, May 27 @ 04:04:45 EDT

Affiliate industry has evolved through the ages and now it has scored as one of the most effective profit yielding methods for the UK based merchants.

Affiliate marketing is simply based on the basic logic of bringing the company's brand name in the sight of the potential consumers. But this method of advertising has accelerated drastically in a very short span of time.

According to a survey by E-consultancy, the UK affiliate industry has grown to 3.13 billion pounds in 2007 as compared to 2.16 billion pounds in 2006. Commissions and fees paid out to affiliate networks amounted to £186 million in 2007.

This phenomenal growth is a result of various factors, but the most prominent one is that affiliate marketing focuses on the core area of impact, it can be maneuvered as per the area of interest of the potential customers of the merchants.

Affiliate marketing is adding on to the sales of various industries in the UK, almost 81% of surveyed merchants said that affiliate marketing can boost the online sales for any company. A large arsenal of industries are already taking the advantage of affiliate marketing including travel and tourism industry, financial services industry, retail and telecom industry.

With the emergence of affiliate providers such as Rupiz Affiliates this industry is expected to get into a number of other industries also. Mr Rupinder Khurana the Co Founder and Director of Rupiz Infotcech,a UK based company which has just stepped into the Indian market and is expected to take this industry with a storm,said “I personally believe that the biggest opportunities for growth of affiliate industry in 2009 lie in social networking and FMCG industries.”

According to specialists, affiliate marketing has vast scope in India but it is not explored accordingly, Rupiz Affiliates aims at watering these opportunities, it already has Indian clients like Ferns 'n' Petals, Paisa Waisa and Retails Direct.

Contact US:
Visit Site: http://www.rupizaffiliates.com/
Company: Rupiz Media India
Address: H-23, Sector – 63
Noida (U.P), India
201301
Tel: 91 – 120-4216962
Mail ID: press@rupizaffiliates.com

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