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Internet Advertising and its Potential Brings in International Players to India


Contributed by Meenakshi on Wednesday, March 12 @ 06:30:17 EDT

Gauging the potential of Internet advertising in India, Rupiz Ads launched its services in India early this year.

March 6, 2008, Noida - One of the editions of Business Week last year declared that Internet is the latest advertising sensation, thanks to the efficiency with which one can determine results. It is due to this powerful medium and its benefits to the advertisers that resulted in the burgeoning of many an Internet advertising agency and online advertising network.

This surge in online advertising networks has also brought in many a player of the international level to set up their camps in India, where Internet and its usage are fast catching up. One such advertising agency is Rupiz Ads. Rupiz Ads is the online advertising network of Rupiz Infotech.

Rupiz Infotech is a leading enterprise in the international front. It has been sheltering a plethora of ventures belonging to different verticals like Web Application Software Development, Online Marketing Technologies, VoIP Technology Development, Mobile Telephony, and Financial Services, Mass e Mail Delivery Platform, Affiliated Marketing and Many More.

Rupiz Ads, along with other ventures of Rupiz Infotech has now turned towards the Indian virtual space to provide businesses functioning here, the power of international standards and cutting edge technology used in the developed nations of west, where Internet advertising has had phenomenal growth and success, especially when compared to India.

Rupiz Ads has launched its services in India with the beginning of this year. On this occasion, the co founder of Rupiz Ads, Ms Meenakshi Wali opined, “Internet is a very powerful medium. It secures the advertisers by giving them an account of every penny that is being spent on their advertisements, unlike any other media.” Sr. Manager, Media Buying of Rupiz Ads, Shubhendu Mukherjee added in the same breath, “Not only one can track how many people see an ad, but also can ascertain how many respond to the advertisement.”

This explains the ideology that Rupiz Ads is working with – that is ‘sharing the advertisers’ risk’. As per Ms Wali, they have plans to tie up with ad agencies working for offline promotions like print, TV and radio etc. in India to provide 360 degrees marketing solutions for their clients.

About US: Rupiz Ads is an online advertising network that provides wide-ranging services to clients all around the world. With a global reach, the advertising company has been accredited as one reliable advertising network that delivers on performance basis.

For more information visit: http://www.rupizads.com/

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