
A BABY BLANKET THAT IS SOFT AS SHEET by Fill In The Blankie
Fill In The Blankie, a unique and spunky baby blanket company, is raising the bar when it comes to baby blankets. The new “400 count Blankie” aims to introduce the luxury of 400-count sheets to the infants of the world.
Dallas, TX October 27, 2006 – Fill In The Blankie, a unique and spunky baby blanket company, is raising the bar when it comes to baby blankets. The new “400 count Blankie” aims to introduce the luxury of 400-count sheets to the infants of the world.
The joy of high thread count sheets isn’t just that they’re soft. High quality sheets are cool to the touch when you slip under the covers but also soft and snuggly. So, why should this product be kept under wraps from children and babies? Fill In The Blankie has found a way to offer a fun, personalized and luxury blanket made of 400 count sheets. And, they’re proving one by one that it’s a favorite.
What’s more is that these “Sheety Blankets,” as they’re affectingly called, can also be highly personalized. Personalization Plus, exlusively by Fill In The Blankie, offers customers up to 200 characters embroidered along the satin edges of 100% woven cotton blankets. Most other high-end retailers allow no more than 20 characters. But, more than that, these one-of-a-kind blankies are fast and easy to create. It’s more than just a monogram or birthdate; this allows customers to weave their warmest wishes into a high-quality blankie.
“These 400 count blankets are my newest favorite product. Some thought I was crazy here when I introduced the idea – and some probably still do,” says owner, Todd Lilly. “But, they’ve become the hands-down favorite in my house, and trust me, we have a lot of blankets for the kids to chose from.”
Lilly continues, “We’re so pumped about being able to offer something that’s just not available anywhere else -- at a very reasonable price and in a very short amount of time.” Lilly started the company two years ago and is a unique business owner with what can only be described as a wacky personality. He says there are two things you have to have to quit a perfectly-good career to sell baby blankets: a bit of an unbalanced personality and a sincere belief in your product.
And, that’s what the most loyal of Fill In The Blankie’s customers have said: that a Fill In The Blankie is so unique, so fun to make, and so easy to order, that the mere 5 days they wait in anticipation for the blankie is completely worth it. But now, with the 400 count Blanket, there’s one more reason to love what you get – because it really is soft as sheet.
www.FillInTheBlankie.com
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