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Getting real - AdVal pitches entry-level LMS

An entry-level learning management system (LMS) has been launched by learning services provider, AdVal Group. The company’s new product provides a functional, practical and affordable learning management solution that is fully conformant with AICC and SCORM industry standards.

The system is designed to be simple to use: loading student information or course data can be effected quickly and easily and its management reporting capabilities offer a flexible and effective means to manage multi-site working with a high degree of security.

“What we aimed for and have achieved is a system that comes without costly features and add-ons that most organisations don’t normally need,” says AdVal’s Programme Director, Peter Bonfield.

Customer research

The AdVal LMS concept grew out of a series of courseware projects developing content for customers who did not have an LMS.

“Our customers have been telling us they want something that is reliable, quick and easy to use at an affordable price,” says Peter Bonfield. “LMS has been developed to meet their needs.

“It’s the appropriate solution for most e learning implementations and one we have tried to keep ‘real’ in every way,” he adds.

“This is an LMS for real organisations with real training needs to manage real learning for real people and which delivers real business benefits.”

The more complicated a system is, the more time and effort having an LMS requires, argues AdVal. “Our view is keep it simple and easy to use and match a solution to what customers really need and can afford,” says Bonfield.

AdVal manages a wide client portfolio spanning commercial and public sector markets.

www.adval.co.uk

Issued June 2004 on behalf of Adval Group plc by Bob Little Press & PR (BLP&PR)

Media contact: Peter Muir BLP&PR tel 01296 715228 email blp&pr@pmpr.co.uk

Sales contact Oliver Wright AdVal tel 01296 388100 email oliverw@adval.co.uk

Background

AdVal is a learning services group that offers human resources and change management consultancy, bespoke e-learning, video production, web portals, testing and quality assurance, together with off-the-shelf e-learning products.

The company was founded in 1989 and is based at Aylesbury in central England.

Outlook and philosophy

AdVal’s approach is to:

- Understand clients’ business objectives, culture and values.

- Apply appropriate learning strategies within client organisations.

- Apply best practice in project management and quality assurance to exceed project goals.

- Offer innovative approaches to delivering the message or learning intervention.

- Improve clients’ productivity and their ‘bottom line’.

Client base

AdVal works primarily with ‘blue chip’ companies and public sector organisations, providing a range of products and services designed to improve its customers’ business performance by providing a competitive edge through innovative, elegant and appropriate learning solutions.

AdVal’s service to Rank Group’s Mecca Bingo and Grosvenor Casinos divisions meets the needs of 12,000 employees over 100 sites. Solutions for 2,000 employees are fully integrated into Warwickshire Police’s HR systems.

Other AdVal clients include: The Royal Bank of Scotland; Alvis Vickers; National Learning Network (NLN); Heads, Teachers and Industry (HTI) and the Department for Work and Pensions (DWP).







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